Graphic Designer & Digital Strategist

Professional Summary

Senior Digital Marketing Specialist with extensive experience in web development, SEO optimization, print production and visual design, accessibility compliance, digital communications, and creative leadership across financial and higher education environments.

Core Skills

• Project Management

• Website and SEO Management

• Analytics & Performance Measurement

• WCAG 2.0 Accessibility

• UX Design

• Email Marketing

• Social Media Management

• Cross-Functional Collaboration

• Vendor Compliance & Quality Assurance

Software & Application Experience

Adobe: Photoshop, Illustrator, InDesign, Dreamweaver, Premiere, After Effects, Animate, Captivate, and Acrobat Pro

Google: Analytics, Search Console, Trends, Tag Manager, and Campaign URL Builder

Marketing Platforms: Benchmark One, Sprout Social, and Bitly

Microsoft: Excel, PowerPoint, SharePoint, Access, Word, and Visio

SEO Analytics & Technical Optimization Tools:

• SE Ranking (rank tracking, audits, competitive analysis)

• Yoast SEO (on-page optimization)

• Schema & Structured Data for WP (structured data, rich results)

Education

Bachelor of Arts, Graphic Design — Missouri Southern State University

Graduate Coursework, Information Science & Learning Technologies — University of Missouri–Columbia